Opening in style

They’re the new kids on Zamzama, Karachi’s featured Fashion Street, but they aren’t very new to Pakistan’s fashion industry. Launching their second outlet in Pakistan (the first being in Lahore) Asifa and Nabeel recently opened shop in an event that was attended by some of the fashion industry’s most well-known names which included runway choreographer Imran Kureshi, popular singer Hadiqa Kiani, and designer Umar Saeed amongst others.

The interior of their outlet has been designed to look like cross between a tastefully done-up living room with a couch in the middle and a set of photos displaying their current line on one wall. Boasting a line that includes western, formal, semi-formal, saree and bridal wear, Asifa and Nabeel are sure to be a welcome addition to the fashion in Karachi.

First Published:
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October 21, 2007